Have you noticed? Little boxes of static are suddenly everywhere. You see them in store windows, on restaurant receipts, in magazine ads. They are on food packaging, flyers, and even…Read More
We recently contracted Colonial Roofing to replace the roof on our garage. We were delighted with the professionalism of the crew and the great work they did. But what really…Read More
As a design and brand expert, I’ve amassed quite a few remarkable books on brand and design over the years (I know, it’s a shocker). Occasionally I’d like to recommend…Read More
One significant benefit of using QR codes in your marketing strategy is the ability to encourage interaction with your business anywhere you want. All you need is an appropriate surface…Read More
Howdy! I’m Rick, a brand expert and seasoned graphic designer in NY’s Hudson Valley. For more than 40 years I’ve been creating remarkable brand solutions for individuals, companies and nonprofits here and beyond.
I want people to understand why brand is essential to their business, share a few personal experiences, and explore what goes into a good (or bad) design.